About Growth Tools

Growth Tools is the curated marketing tools directory from the team behind Growth Virality, a publication read by marketers and founders since 2017. We catalog the software we actually evaluate — across analytics, SEO, email, social media, ads, AI, and more — so you can find the right tool without wading through pay-to-play listings.

How tools get listed

Every tool in the directory is reviewed by our editorial team before it is published. We look at the problem the tool solves, its core features, pricing model, and how it compares to alternatives in the same category. Listings are not paid placements, and vendors cannot buy a ranking. The directory is refreshed weekly with new and trending tools surfaced from our research and community signals.

Who we are

Growth Virality is an independent marketing publication and community. Alongside this directory we publish guides, teardowns, and a newsletter, and run an active Discord community of marketers who share what is working for them.

Get in touch

Questions, corrections, or a tool you think we should review? Visit our contact page or join the conversation on Discord.